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  • The Green Knight: 2014/07 - 2014/08
    been taking advantage of this great facility to transition from running in Vibrams to running completely barefoot At the start of the summer I tried running one or two events barefoot but now I am running the entire night barefoot only wearing my Vibrams to from the car It feels great The only consequence is that by the end of the night the bottoms of my feet are very Carolina blue does that make me a true tarheel and perhaps now I can try some other less forgiving surfaces barefoot as well Because I ve never run these short and middle distance events before I am setting new PRs each week which is always encouraging I m sure that won t last but I m enjoying it while I can Tonight was the last long night of the summer track series and here are my PRs 200m 27 69s 800m 2 37 1 Mile 5 52 5 000m 20 14 We still have a few shorter distance meets left so I ll hope to set some more PRs on the flat track surface before returning to the very hilly road and trail races here in the Research Triangle Posted by Bryan Hassin at 22 47 No comments Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels running 2014 07 15 Authentic Mediterranean Food in Arkansas Katie and I just returned from a long weekend in Hot Springs Arkansas for my cousin s wedding Hot Springs is a small town about an hour outside of Little Rock the state s capital You wouldn t expect it to be a hotbed of international cuisine but if our weekend was any indication it most definitely is My mom s sister married into a large family of Greek Americans who still have strong ties to their ancestral culture When children in this family are married it is an excuse for a veritable feast of Greek food and my cousin s wedding was no exception We had spanakopita tiropita lamb and of course baklava The wedding and reception were great fun Katie even tried her hand at Greek folk dancing but the best part was definitely the food The very next night my dad s side of the family got together for another feast this one Italian Pepperoni arrostiti fried zucchini and my grandmother s incomparable rigatoni with meat sauce and a vegetarian version for Katie Nonna may be gone but she will always live on through her cooking and through the loud gatherings of all of her children and grandchildren Something I love about the US is how you find pockets of international ancestry and culture tucked away in all kinds of random places Most of us are proud to be Americans but we re also proud of our roots our delicious delicious roots Congratulations to my cousin on her marriage and many thanks to her for providing a reason for us to dine so well all weekend Posted by

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  • The Green Knight: 2014/06 - 2014/07
    Part of the art of entrepreneurship is knowing when to take the advice and when not to I saw an article on this subject today and it resonated with me Many startup investors have not started up companies themselves It is important to be cautious with their advice as startups are not simply small versions of large companies The techniques and decisions used to launch and rapidly scale a disruptive startup are different than those that would make sense in larger companies or businesses in more mature markets Even investors with startup experience may be biased by a different time a different industry or false attribution of success in previous ventures But all these investors are hopefully smart experienced high integrity people who are earnestly trying to help the founder be successful and they should all be heard It falls on he entrepreneur to process all of their advice and make the ultimate decision At Smart Office Energy Solutions we have managed to bring on some very savvy investors with a lot of valuable advice to offer Although we don t always take 100 of the advice offered to us these investors are a key asset and strategic advantage and we ll take every advantage we can get Posted by Bryan Hassin at 10 23 No comments Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels investors Smart Office Energy Solutions startup 2014 06 13 Entrepreneurship at Rice As I wrapped up my role as the inaugural Entrepreneur In Residence at Rice I was asked to summarize what we accomplished during my time there in this article published in the trade journal of the Society of Petroleum Engineers The article is on pages 29 31 of the journal but for those who don t wish to click through following is just the text Preparing Engineers to Be Job Makers Not Job Takers The entrepreneurial spirit is an increasingly valuable asset in today s economy The same toolkit used to launch a business from scratch turns out to be quite applicable to larger more established organizations as well Mature energy companies and even nonprofit or government bodies have just as much need as startup companies for ambitious employees who have the ability to identify problems listen to customers stakeholders marshal resources and inspire teams to create efficient solutions The George R Brown School of Engineering part of Rice University in Houston Texas is tasked with preparing the next generation of engineers for careers in academia or industry In fact many of the students could spend the majority of their professional lives working in the energy industry However it is difficult in a traditional classroom setting to imbue engineering students with the spirit of entrepreneurialism In addition there is a dearth of rigorous scientific research about entrepreneurship and its effective development So if entrepreneurialism is an increasingly important skill for engineering careers how does a university prepare its students today for their careers of tomorrow As part of Rice s vision for its second century of existence the Rice Center for Engineering Leadership RCEL was given the specific task of helping Rice engineers develop into inspiring leaders exceptional team members and bold entrepreneurs RCEL s approach to entrepreneurship development is based on three key elements 1 A curriculum built on rigorous academic research on entrepreneurship Myriad authors speakers and bloggers profess they have unlocked the formula for entrepreneurial success However the evidence presented is largely anecdotal and more often than not using their formulas only demonstrates their ineffectiveness RCEL s entrepreneurship curriculum uses concepts from effectuation which the Society for Effectual Action SEA touts on its website as being a logic of thinking discovered through scientific research used by expert entrepreneurs to build successful ventures The members of SEA have created a body of research spanning multiple academic institutions and industry partners around the world 2 Programming that is experiential in nature Students are required to practice entrepreneurship rather than just study it This requires interaction with real world entrepreneurs not just with academic faculty 3 Focus on the intersection between economic value and social value called transformational entrepreneurship Students succeed in RCEL s entrepreneurship curriculum by attempting to develop entrepreneurial opportunities that don t just make money but also provide positive societal value To implement these elements RCEL has taken a three pronged approach curricular co curricular and extracurricular Curricular The curricular approach is based on the classic academic model in which students take courses offered by faculty Students complete assignments and receive course credit and a grade Rice offers several curricular entrepreneurship courses ranging from those that are industry specific to those broadly scoped in nature and from those that provide a light exploration of entrepreneurship to those that are deep experiential dives RCEL s most significant deep dive entrepreneurship course ENGI 540 is a lean startup course in which students must deliver a business not a business plan by the end of the semester This course attracts students from all disciplines from engineering to business to architecture to the liberal arts at both the undergraduate and graduate levels The number of male and female students is about equal and students come from a broad spectrum of backgrounds cultures and continents Students must perform a lot of work before being accepted into ENGI 540 including an initial application during the semester before enrollment and a significant amount of preparatory homework the summer before the semester begins The requirement to perform preparatory work serves two purposes It weeds out the least committed students and it ensures that students are ready to hit the ground running on the first day of class In essence students spend the summer developing and refining multiple startup ideas They arrive on the first day of class ready to pitch their ideas to their classmates During the first day of class students self organize into startup teams that will focus on the venture ideas they found most promising No single student teams are allowed if a student fails to compel students to join his or her venture the venture is dead This closely models the real startup world in which very few lone founders make it very far The self organizing policy also creates a free market in the class for talent as teams with skill gaps try to entice key students to join their cause The breadth of student disciplines and backgrounds ensures that engineering students gain experience working in highly diverse teams again modeling the real startup world The ENGI 540 semester comprises 13 weekly cycles of startup development during which the students adopt the lean startup mantra of getting out of the building to gather feedback from real customers Each week students must present at the beginning of class what they accomplished and what they learned rather than just what they did during the previous week The aspect of ENGI 540 with which Rice students struggle the most is the absence of a clear grading rubric Since they first set foot on campus Rice students have been optimizing their efforts around a causal grading rubric If you do x y and z then you will get an A However predictable causality has no place in the world of entrepreneurship We deliberately keep our grading methodology concealed from the students in order to increase their comfort level under conditions of heightened uncertainty a critical skill for entrepreneurs At the end of the semester student teams pitch their ventures to evaluators an audience of venture capitalists angel investors corporate development officers academic leaders and entrepreneurs Each evaluator is given a finite amount of virtual currency to invest in as many or as few ventures as he or she sees fit RCEL uses this investment distribution as the primary determiner of student grades The final pitch isn t the first time evaluators have heard about the student ventures Each evaluator has been introduced to the class over the course of the semester as a potential mentor and network connector Most evaluators work closely with student teams for months so they can make a much more informed final investment decision than if they had just heard a pitch for the first time Co Curricular This approach supplements nonentrepreneurial academic curricula with entrepreneurial practicum There is a lot of intellectual property being developed in every lab and every classroom across the Rice campus every day However the faculty leading those labs and classes often lack the entrepreneurial expertise to help students commercialize their work Faculty now have the option of adding an entrepreneurship module to each of their courses In this entrepreneurship module RCEL entrepreneurship faculty present several guest lectures on entrepreneurship and work closely with the students outside class time to ensure that they take commercial opportunities into consideration when pursuing their work in the lab For example in a course titled BIOE 428 Bio MEMS microeletromechanical systems and medical microdevices several student teams designed and developed nanoscale biosensors Through the course s entrepreneurship module they identified sized and validated target markets and honed in on some applications for their inventions one of which ultimately became the basis for a startup company Extracurricular RCEL also provides entrepreneurial support that is completely unrelated to academic coursework Last summer RCEL in partnership with the Rice Alliance for Technology and Entrepreneurship launched OwlSpark an on campus technology startup accelerator for Rice entrepreneurs OwlSpark itself a startup that started in ENGI 540 provides funding space and mentorship for Rice s most innovative startup ideas There are several student entrepreneurship organizations RCEL supports and sponsors Additionally RCEL regularly brings entrepreneurs and investors on campus where they hold open office hours for students faculty staff and alumni seeking entrepreneurship advice Results How will we know if our efforts are successful How can we measure the efficacy of our actions Most organizations like RCEL choose relatively simplistic entrepreneurship measures such as number of startups launched or total dollar amount raised However these metrics gauge activity levels not results Academic institutions in particular are prone to use metrics such as the number of students enrolled in entrepreneurship courses Even if we included all the students impacted by the co curricular and extracurricular entrepreneurship offerings at Rice we would still be measuring means to ends and learning nothing about our efficacy in achieving those ends In startup jargon these are referred to as vanity metrics because they look pretty but at best offer no real insight and at worst give a false sense of confidence that leads to complacency It will probably be years before we can really tell if RCEL s efforts have been effective In the meantime however we have turned to a tool gaining significant use in the marketing industry Net Promoter Score NPS Using an extremely simple question How likely would you be to recommend Product X to your peer group and a rating system based on a scale from 1 to 10 the team behind NPS has had success segmenting customers into Promoters 9s and 10s Passives 7s and 8s and Detractors 1 through 6 NPS is the percentage of a product s customers who are Promoters less the percentage who are Detractors and is scored on a scale from 100 to 100 An organization s goal is to improve the NPS of its product or service relative to its competitors scores and or relative to its historical scores In 2012 RCEL began using the NPS system to gauge the perceptions of its entrepreneurship constituents Rice students faculty staff alumni entrepreneurs investors and even people with no Rice affiliation whatsoever Our hypothesis was that if we were effective in our efforts to improve entrepreneurship at Rice that would be reflected in an increase in our entrepreneurship NPS Over 12 months we conducted five NPS assessments asking How likely would you be to recommend Rice for entrepreneurship to your fellow peer group members In 1 year the three period moving average of Rice s entrepreneurship NPS improved overall by 9 points It improved most significantly with oncampus constituents students faculty and staff but also improved consistently among alumni entrepreneurs and the community at large There is no NPS industry benchmark for entrepreneurship at academic institutions however we interpret these relative score increases as an indicator that RCEL is having a positive impact on entrepreneurship at Rice While we have launched dozens of startups since RCEL began its entrepreneurship efforts we should be clear that our goal is not for students to drop out of college to launch what they hope might be the next Microsoft or Facebook We do believe however that many of the hardest and most worthy problems entrepreneurship can address require entrepreneurs to have spent significant time in the real world Industries as complex as energy aerospace and healthcare need entrepreneurs who have been to the front lines and experienced their industry s actual functioning state of the art Our hope is that by preparing students today to take the problem solving and design skills they hone in their engineering coursework and focus them on engineering startup companies they will be better equipped to make significant contributions tomorrow as entrepreneurial founders commercialization oriented academics and intrapraneurs effectively solving meaningful problems within established corporations Posted by Bryan Hassin at 20 01 No comments Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels entrepreneurship Rice 2014 06 09 Startups Should Never Pay to Pitch Several times a week my startup is solicited to participate in pay to pitch events at which we are promised access to a smorgasbord of wealthy capable investors who are just chomping at the bit to invest in companies like mine Sounds too good to be true right Well it is This has been covered by many other posts such as from this startup lawyer and from this angel investor but here is my 0 02 to add as well These pay to pitch scams start off innocently enough There is often no mention of a fee up front Then if you apply a classic sales manipulation trick making YOU apply to THEM so that you want them to take your money in order for you not to feel rejected you make it to the next round and then they casually drop the bomb that oh by the way there will be a fee of several thousand dollars to present If you object it is often glossed over as We have to charge the fee to filter out the startups that aren t serious I see because the application process I ve been going through doesn t help you filter any startups out What exactly is the application process for then Oh right see the above note about the sales technique Imagine that the hoards of rich investors want the cash poor startups to pay substantial fees just for the right to talk to them makes sense right Seriously no investor worth his her salt needs a forum of curated startup presentations to get access to dealflow Likewise no entrepreneur worth his salt needs to pay to have access to a group of such C list non investors Or put another way if investors don t even see enough value in the event to fund it completely how likely do you think they will be to invest in the presenting companies The result is an event consisting of lackluster startups lackluster investors and very very little actual investment activity Think about it how many successful startups do you know whose story starts with Well we had this game changing idea and a great team but we were so unresourceful that we had to pay just to get access to some potential investors Google Facebook Paypal Nest Exactly The practice of charging entrepreneurs to present is at best naive on the parts of the angel groups and at worst straight up predatory I have to admit that when I first started Smart OES and was raising capital for the first time in my life I fell prey to one of these events Fortunately it was a relatively small fee and the damage was minimal Of the nearly 1M of angel capital my startup has raised not a dime of it has come from events like that It has come from hustling and networking which are key entrepreneurial skillsets My advice to entrepreneurs forget the pay to pitch scams If you re having a hard time raising money get out and start networking or though it may be challenging take a look in the mirror and evaluate why the people you are pitching aren t buying in Posted by Bryan Hassin at 15 41 No comments Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels entrepreneurship pitching startup The Vibram Five Fingers Lawsuit Last month it was reported that Vibram the company that makes the Five Fingers minimalist footwear in which I run decided to settle a class action lawsuit against it rather than take it to trial Many of my Facebook friends posted incendiary sensational articles about it on my wall as if to say I told you so about my goofy shoes The lawsuit alleges that Vibram used deceptive marketing messages to imply health benefits that would come from wearing their product and that those health benefits were not proven to exist In settling the lawsuit Vibram has not admitted guilt rather it has admitted that going to trial would probably cost substantially more than the 3 75M settlement Imagine that a marketing message may have its validity disputed You might as well sue Axe body spray for not delivering on its promise of attracting hoards of attractive girls every time you use it or every beer company ever for not magically transporting the consumer to Rocky Mountain streams with his best buds For a pretty fair and balanced assessment of the lawsuit the research that is and isn t behind it and its implications see

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  • The Green Knight: 2014/04 - 2014/05
    I have known her Applying for programs and grants and fellowships comes with a risk of rejection and failure No stranger to failure myself I would love Katie just as much even if she didn t get into the top schools receive the top awards or have her articles published in the top journals Over the course of an entire career those types of failures are bound to happen However she is certainly off to a great start accepted at top anthropology programs top marks in her courses and now winning research fellowships and it is very rewarding to see that others value the work she is doing too It is no secret that I married up with Katie Hopefully I can keep up with her contributions to Team KJBGH Posted by Bryan Hassin at 13 57 1 comment Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels academia Katie Newer Posts Older Posts Home Subscribe to Posts Atom About Me Bryan Hassin Cleantech entrepreneur with global experience Rice Owl IMD alum and lover of both wine and sports View my complete profile Google Badge Twitter Blog Archive 2016 1 January 1 2015 28 December 3 November 1 October 2 September 5 August 1 July 1 June 4 May 1 April 3 March 2 February 3 January 2 2014 26 November 4 October 3 August 3 July 3 June 7 April 1 Bragging About My Wife March 3 February 1 January 1 2013 32 December 2 November 3 October 3 September 2 August 1 July 1 June 2 May 2 April 1 March 2 February 2 January 11 2012 35 December 2 November 1 October 4 September 3 August 6 July 4 June 3 May 4 March 3 February 1 January 4 2011 47 December 5

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  • The Green Knight: 2014/03 - 2014/04
    a 4 28 pace before the final sprint My final time was 21 54 which would be very slow for me on a normal 5k but isn t so bad considering how exhausted I was the 3 time of the day and first among entrepreneurs Combining my three course rankings 8 8 and 3 I finished second overall and first among entrepreneurs Huzzah I was pleased with my balanced performance too Looking at the results it seems that most competitors were specialists Those who did really well on the first course did really poorly on the last course and vice versa So all in all not bad for an old fart who s about to turn a year older in just a couple of days I m really glad to have participated in this event FitCompany s mission is a worthy one as too many people sacrifice health for their professional lives The two are not mutually exclusive and do not require tradeoffs In fact I find that the healthier I am the higher performance I have in my professional life I m also glad I participated in this event because this combined with the Pump n Run event earlier in February I took second place at a 5k in which they subtracted 30 seconds for each rep of bench press bodyweight it s probably the only chance I ll ever have at running a negative time has me hooked on multidisciplinary competitive events I m never going to run the world s fastest 5k nor am I going to set a world record in weight lifting but putting those types of competitions together tests a much more balanced type of fitness I m a fan Posted by Bryan Hassin at 14 31 No comments Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels entrepreneurship fitness 2014 03 19 On the Importance of Critical Thinking This morning I saw a post claiming that Over half of all mobile searches lead to a purchase I found this claim to be bold beyond the point of believability Taking myself as a single data point I do many searches on my mobile phone each day and rarely almost never do they lead to a purchase of anything Perhaps I am a crazy outlier but I called BS on the poster and asked him for a source to back up such an audacious claim The poster sent me a link to this page which turned out to be just a blogger s summary of some research published by Google in 2010 Leaving aside the use of four year old data being used as facts today which would be quite a big leap in and of its own right I quickly found the reference being promoted by the original poster According to this blogger Google says that 9 out of 10 mobile search users have taken action as a result of a mobile search with over half leading to a purchase

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  • The Green Knight: 2014/02 - 2014/03
    one of the major drags in Chapel Hill My three minute intervals were intended to stimulate both physiological and psychological adaptation to moderate hills about 5 grade in this case About halfway through my workout I found an unexpected spectator Katie at the bus stop on her way to campus While it may be more difficult to focus on running form with the love of your life across the street it also provides extra motivation It reminded me of the times when she would visit me in Switzerland At the end of each trip she would take the train to the airport and I would run alongside it until the platform ran out Those were sad occasions but this time I only have to wait until this evening to see her again much better I was also honked at by several cars driving by I m not sure if that was because I was looking awesome or if I was looking so exhausted that they feared I might fall into their lane on the road One of the drivers slowed down to ask if I would train him though so I think they were friendly honks Still I may need to find somewhere more private for future hill workouts In other news the SuperBowl was quite a dud I was really pulling for Peyton Manning my second favorite QB of all time after Joe Montana of course but neither he nor anyone else on the Broncos gave me much to cheer about Now it s Day 1 of the next season which means that all teams including my Redskins and Texans are undefeated More immediately the start of the college baseball season is upon us so it will soon be time to cheer on the Rice Owls In the meantime

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  • The Green Knight: 2014/01 - 2014/02
    Rum Boogie and met up with others for a night of Bourbon blues and BBQ New Year s Eve started off nicely It was cold but sunny great football weather After picking up some Rice souvenirs on Beale Street we headed over to the Liberty Bowl for a pre game meal There wasn t much there for my vegetarian wife but there was plenty of Memphis BBQ for me It was great to spend time with other Rice alumni many of whom we hadn t seen for years especially many of my former teammates As the afternoon wore on we made our way into the stadium in preparation for the opening kickoff As expected this would basically be a home game for Mississippi State Not only are they a much larger school than Rice they re also located just over the state line from Memphis As such the stadium was almost all red with just a few splotches of Rice blue Mississippi State also has a tradition of ringing cowbells to cheer on their team so they were not only a big crowd but a loud one too I knew the only way to shut them up would be to score touchdowns And that s exactly what Rice did Early in the first quarter Rice drove on Mississippi State and took the lead 7 0 The sun was shining and this game was starting off right Let me cut right to the chase though that was the last time we scored all day It quickly became dark and cold and Mississippi State dominated the Owls for a final score of 44 7 It was brutal To add to the misery of the experience I was feeling increasingly nauseous for the duration of the second half When we finally left the stadium I threw up in the parking lot While I would like to blame it on an overdose of prescription strength cow bell it seems pretty clear that it was food poisoning although I m not sure from what We were among the last to leave as we stuck around in the cold and dark to help a new Rice friend find her car My condition precluded me from attending a New Year s Eve dinner I had helped organize at the Hard Rock Cafe on Beale Street I showed up just to make sure everything was set and it looked like a great time but then I headed home to recuperate Both the outcome of the game and my brief sickness were big disappointments in this trip Still I had a good time with some great people so I really can t complain I m really proud of what Rice football has accomplished over the last few seasons and I hope they are able to build on it 2014 is already off to a great start for me feeling much better so here s hoping for a fantastic new year for you all too Posted by Bryan Hassin at

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  • The Green Knight: 2013/12 - 2014/01
    Many of the pictures were action shots which incited story telling and reminiscing about battles out on the field in ages past It was awesome Our society tends to idolize the trailblazing leaders who start big movements Being a first follower is a form of leadership as well though and I witnessed it first hand last week Posted by Bryan Hassin at 09 00 No comments Email This BlogThis Share to Twitter Share to Facebook Share to Pinterest Labels football leadership Rice 2013 12 08 Rice Football Wins The Right Way Yesterday the Rice football team won its first outright conference championship since 1957 The Owls are now 10 3 on the season with the opportunity to achieve the first 11 win season in school history if they can win in the Liberty Bowl this New Year s Eve That won t be easy as they will be playing against an SEC opponent but it s such an exciting opportunity More important than Rice s winning record is that they ve been winning the right way Rice wins awards every year for the high academic standards it sets for its student athletes and for its student athlete graduation rate Rice players are not in the news for sexual assault or NCAA violations When David Bailiff became Head Football Coach six years ago some of his first initiatives were aimed at engaging the players with the rest of the university and with the community largely through service such as helping freshmen move their heavy furniture on move in day and holding Football 101 clinics for international students In short Rice is winning with smart good hearted young men That isn t wishful thinking from a proud alum that is empirical evidence from having taught several football players and other student athletes

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  • The Green Knight: 2013/11 - 2013/12
    by playing by different rules Throughout the novel Ender turns disadvantageous situations to his advantage by bending breaking or completely reinventing the rules of the game starting near the very beginning in his fight with Stilson First Ender changes a many against one hopeless battle to a one on one fight neutralizing his enemy s strength in numbers Then he gains the upper hand with a surprise attack and keeps it by explicitly ignoring the rules of the playground with a crotch shot He does the same thing against Bonzo shaming him into a one on one fight then using soap and hot water to thwart his grappling in the battle room freezing legs to use as body shields giving toon leaders autonomy launching immediately into the room rather than waiting to size up the situation letting Bean experiment with e g string against the Formics and even in the mind game as he completely transforms the Giant s Drink minigame previously unwinnable into one he can win I explain this game changing habit of entrepreneurs in greater detail in slides 34 36 of my Entrepreneurship 101 lecture Entrepreneurship 101 from Bryan Hassin Play to your strengths The best entrepreneurs don t simply change the rules of the game haphazardly they change them so as to match up their strengths with their opponents weaknesses Ender s most common disadvantage is size be it his own physical size when confronting a gang of bullies or be it the size of his fleet army when hopelessly outnumbered Startups often face similar scenarios squaring off against large well established companies with strong brands and loyal customers Trying to beat such competitors on their own terms playing by the very rules that have made them successful is folly Ender knows he can t win the open war against a bully like Bernard for example so he takes the war to the desks where he is stronger by far History is full of examples of disruptive startups like Square AirBNB Uber that have used their small innovative agile approaches to disrupt huge industry incumbents Seek out weaknesses in clients too Playing your strengths to others weaknesses shouldn t be limited to competition it is important for clients as well Bernard kisses up to some launchees but mistreats and bullies others Ender finds those who are mistreated like Shen and begins to form an alliance Clients in every industry are mistreated by their vendors and business partners often believing that there are no alternatives The best entrepreneurs often start by working with the most abused clients those most motivated to help a startup create a better offering for them When a startup establishes a reputation as a hero and savior to even a small group of clients that can be the foundation of a very strong brand There are no parents to save you in entrepreneurship Graff spends much of his focus cultivating the sense in Ender that there will be no parents to save him

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